Northline Supply
A full identity system for a regional trade supplier: mark, palette, typography and a 40-page guideline book their team actually uses.
A cross-section of recent projects across identity, web and print. Every one started with a business problem, not a mood board.
A full identity system for a regional trade supplier: mark, palette, typography and a 40-page guideline book their team actually uses.
A ten-page website rebuilt around a single enquiry flow. Bounce rate fell by a third in the first quarter.
A packaging range for a specialty grocer, designed to survive supermarket shelving and still read as a small maker.
An annual report redesigned so investors could finish it — clear hierarchy, honest charts, no filler photography.
Wayfinding and vendor signage for a covered market, built from a modular kit the operators can extend themselves.
Interface design for a booking app, from first sketches to a component library the developers shipped against.